Crisis & Reputation Management

When it comes to handling a high-risk situation that could damage your brand reputation or negatively impact your team, we know the importance of acting quickly. But we also know the impact that every decision you make in response to it can have.

Our crisis management and online reputation management services bring together decades of experience navigating companies in LA and across the country through these situations with a strategic communication and crisis management plan. 

Online Reputation Management Services in LA

Whether you’re looking to get ahead of a potential emergency or in need of a step-by-step action plan for a current issue, your brand’s reputation is too important to leave to chance. You want to control your message before someone else does, and with decades of combined experience in crisis management and reputation management services, our LA-based PR firm is prepared to help you successfully and strategically navigate these situations to protect your brand.

We’ll work with you to develop a crisis management plan that utilizes our fundamental knowledge and innovation to help you overcome any challenges related to credibility or reputation. No matter what industry you’re in or what issue you’re facing, our crisis management plan is designed with the top and latest trends in mind to ensure your response is timely and effective.

Message Development & Brand Rebuilding

This crisis management plan also takes advantage of our trusted and reputable partnerships to get you the right exposure to leverage new content and media. We’ll identify key stakeholders, handle the distribution of content through social media and the press, and manage media relationships to make sure your response covers all angles and opportunities. We know how to minimize institutional exposure and risk with both a crisis management plan that considers all the short-term and long-term consequences. 


Our Approach to Crisis Management

While it’s crucial to be proactive, have a plan, and get ahead of any further damage to your reputation, it’s also important to take responsibility and learn from your experience. SMITHHOUSE understands the rules involved in truly overcoming a reputation crisis in LA, NYC, or Miami, and we know how to use them to help you protect the brand you’ve worked so hard to build.

There are a number of crisis management firms out there, but not all of them have the extensive experience or connections that ensure you get the coverage you need in your unique industry. The best way to protect yourself is with crisis management PR experts who have a proven strategy for successful suppression and the relationships to support you in every way you need it most.

Explore Our Other Services

Media Relations & Corporate Communications

Our team of seasoned communicators is elevated by our diverse and trusted media contacts — allowing us to craft creative story angles for your brand and remove any barriers to success in the press.


Event Support & Management

From charity events to new product launches, let our PR firm be your support behind the scenes from conceptualization through execution, helping you to engage your guests in extraordinary ways.


Awards Strategy

Your creativity deserves the spotlight, so let us help you maintain important relationships, develop outreach strategies, and manage timelines and deliverables, so you never miss an opportunity to shine.


Media Training

Whether you’ve hired a new spokesperson or want to get more comfortable in front of the camera, our in-depth approach to media training will help you deliver compelling messages with confidence and clarity.


Talent & Executive Profile Building

Let our seasoned storytellers help you create a narrative that speaks to your brand promise, aligns with your marketing initiatives, and amplifies your most authentic self.


Press Material Development

Our PR agency is ready to craft your story, utilizing a critical eye and strategic execution to communicate cohesion throughout all of your press materials and speaking opportunities.